Language and the Lascaux paintings mark the birth of the meaning system, a fairly autonomous ‘second’ environment humans are logged into. The permutation of meanings radically complexifies the neurobiological organization of our feelings. It renders the content of consciousness unpredictable and primary; decentres the brain, nurture or learning, to instead locate human consciousness in ‘the now’, that is, in the actual moment of interaction with the two environments. Natural selection explains the neural functions shared with other animals, but to understand phenomenal content we should turn to cultural selection. The seeming incompatibility explains the disconnection of social anthropology from the scientific study of the human (anthropos)...