How a company's organizational culture affects the designers' way of working : A case study at an IT company

Through a case study at an IT company we have attempted to ascertain how a company's organizational culture affects its designers' way of working. By examining what ”type” of designers the employees are and how this is reflected in their work, we hope to have correctly determined what their organizational culture looks like and thereby have achieved a plausible result in our study. Aside from two interviews with the company's CEO, we also performed eight observations at the company, where we tried to blend in with the employees, to better determine their way of working together. We have found that the designers' trust in their own instincts has led them to rarely act on feedback from clients – they only pick out the proposals which have a “mainstream” potential. We have also discovered that their design approach is something they don't feel inclined to discuss amongst themselves. As it is often “indescribable”, they go with their intuition and unspoken design conventions