This article attempts to examine the nature of imagination and creativity in the acting process. It argues that successful acting is the ability to extend the imagination into the creative act of developing a role and building a character. Of particular concern will be the identification of significant personal, social and professional factors that tend to inhibit the creative process. It will close with some observations about the work of Jose Quintero of the Asolo Conservatory, in terms of the specific ways in which he inspires creativity in our actors. It is important to differentiate imagination and creativity. Imagination is that act or power of forming mental images of something not present or perceived before in reality. This would s...