Titres en vadrouille

Wandering headlinesThis paper presents about 30 Polish press headlines and text fragments from Autumn 2007 whose form is related to well-known literary quotations or popular sayings. The gathered examples are an interesting testimony of the cultural references to which the journalists resort when giving headlines to their texts. Their interpretation by the readers, who may or may not be conscious of the secondary use of the phrases, can be considered, on the one hand, as an effect of the author’s stylistic operations and, on the other hand, as a manifestation of knowledge and permanence of the literary and common culture.Wandering headlinesThis paper presents about 30 Polish press headlines and text fragments from Autumn 2007 whose form is related to well-known literary quotations or popular sayings. The gathered examples are an interesting testimony of the cultural references to which the journalists resort when giving headlines to their texts. Their interpretation by the readers, who may or may not be conscious of the secondary use of the phrases, can be considered, on the one hand, as an effect of the author’s stylistic operations and, on the other hand, as a manifestation of knowledge and permanence of the literary and common culture