Purpose The purpose of this paper is to encourage scholarly inquiries to critically examine broad perspectives of marketing and business operations in the sport industry of growing economies. Design/methodology/approach A comprehensive review of literature was the primary research method to introduce the following critical questions, “what are the major challenges in the sport industry of developing economies in a globalized market environment and what to do?”. Findings Seven articles are selected based on their theoretical and practical contributions. Originality/value This special issue is committed to trigger more investigations into sport businesses in developing countries and ultimately advancing theories and seeking solutions
This paper is devoted to working out a set of focus areas for the development of the market for spor...
Huge investments have been carried out in sports teams and professional sports leagues all over the ...
This paper presents some observations regarding the book "Marketing in sports - with elements of ind...
All the works published in the present special issue have been subject to a lengthy double blind rev...
The speed of change and the constant transformation within and beyond sports has meant that any orga...
Sport is a global product which many people worldwide enjoy playing, watching, and participating in...
The aim of this chapter is to explore the business of sport in Asian markets since the beginning of ...
The purpose of this research paper is to re-examine the literature sources on the barriers and chall...
The purpose of this paper is to briefly look back at the sport industry in the 1990\u27s and to make...
Book synopsis: Written by European professors and focusing on the specificities of European spor...
International audienceThe importance of sport in the European countries has increased significantly ...
Sport, like other phenomena we find in social life, is subject to the inequalities of race, gender, ...
This study is emphasizes that the sports industry holds big weight with the economy of our country b...
Sport has become a global business. There is no corner of the Earth that isn't reached by coverage o...
Sport has become a significant global industry. As Westerbeek and Smith (2003) point out and is disc...
This paper is devoted to working out a set of focus areas for the development of the market for spor...
Huge investments have been carried out in sports teams and professional sports leagues all over the ...
This paper presents some observations regarding the book "Marketing in sports - with elements of ind...
All the works published in the present special issue have been subject to a lengthy double blind rev...
The speed of change and the constant transformation within and beyond sports has meant that any orga...
Sport is a global product which many people worldwide enjoy playing, watching, and participating in...
The aim of this chapter is to explore the business of sport in Asian markets since the beginning of ...
The purpose of this research paper is to re-examine the literature sources on the barriers and chall...
The purpose of this paper is to briefly look back at the sport industry in the 1990\u27s and to make...
Book synopsis: Written by European professors and focusing on the specificities of European spor...
International audienceThe importance of sport in the European countries has increased significantly ...
Sport, like other phenomena we find in social life, is subject to the inequalities of race, gender, ...
This study is emphasizes that the sports industry holds big weight with the economy of our country b...
Sport has become a global business. There is no corner of the Earth that isn't reached by coverage o...
Sport has become a significant global industry. As Westerbeek and Smith (2003) point out and is disc...
This paper is devoted to working out a set of focus areas for the development of the market for spor...
Huge investments have been carried out in sports teams and professional sports leagues all over the ...
This paper presents some observations regarding the book "Marketing in sports - with elements of ind...