Item Songs have recently become established as new genre of songsin the mainstream Indian Cinema, although they have remained apart of Bollywood movies since at least 1970s. Such songs, despitetheir widespread appeal to masses, have often been panned by Filmcritics (particularly from the Radical Feminist School) for their eroticdances, and an overly glamorized and sexualized depiction of halfnudefemale bodies. Based upon the textual analysis of two popularitem songs in Indian cinema, Sheila ki Jawani from Tees Maar Khan(2010) and Munni Badnam Hui from Dabangg (2010), this paperseeks to problematize such readings which focus exclusively on theissue of the objectification of women through the concept of the malegaze. Drawing upon more recent ...