In this paper, we propose and analyze a novel combination of multilevel Richardson-Romberg (ML2R) and importance sampling algorithm, with the aim of reducing the overall computational time, while achieving desired root-mean-squared error while pricing. We develop an idea to construct the Monte-Carlo estimator that deals with the parametric change of measure. We rely on the Robbins-Monro algorithm with projection, in order to approximate optimal change of measure parameter, for various levels of resolution in our multilevel algorithm. Furthermore, we propose incorporating discretization schemes with higher-order strong convergence, in order to simulate the underlying stochastic differential equations (SDEs) thereby achieving better accuracy....