Code red for elite sport: A critique of sustainability in elite sport and a tentative reform programme

Research question: Is elite sport compatible with environmental sustainability? This paper critically investigates elite sports’ possible future in a world where cutbacks in resource use, pollution, and greenhouse gas emission are indispensable measures towards environmental sustainability. Research methods: The paper is a conceptual and pragmatic inquiry that uses the current research literature to explore the logics of elite sport and its dynamics and alignment with paradigms of sustainability. Results and findings: Elite sport’s extensive engagement with governments and commercial agents pursuing prestige, growth, and profit has created a current state of overheating and runaway processes that threatens both sport’s internal values and nature itself. The situation begs extending the self-imposed constraints in sports practice to the governance of sport in a way that is fully compatible with elite sport. Implications: Provided concrete sustainability reforms are substantiated, on the innovation of equipment and technology, on state and commercial financing of elite sport, and on the organizing of competitions and mega-events, elite sport can flourish as a healthier and environmentally friendly social activity