Instagram and its influence on Gen Z woman related to the development of eating disorders

This bachelor thesis examines the impact of Instagram on eating disorders in Generation Z girls. Due to the visual focus of this social network, the thesis primarily focuses on exploring the ideal of thinness widely presented by influencers. All is interpreted in the context of the addressed group, namely women born between 1995-2009 using Instagram. The thesis is divided into 3 chapters - theoretical, meta-theoretical and practical. The theoretical part of the thesis presents a comprehensive set of basic information directly related to the issue of eating disorders, hence media. It also defines the very concept of generation and body image, which is closely associated with the development of eating disorders. The methodological part presents proven scientific methods, some of which have been directly modified for the specific environment of Instagram. In the last, practical part, the context is explored through quantitative research in the form of a questionnaire according to the above methodology. The discussion offers an evaluation of the results and a review of related research. At the very end of the thesis, I then present practical benefits that can be applied preventively, while offering theoretical foundations for further research on the issue of Instagram's influence on the development of..