Emotions have traditionally been viewed as intrapersonal phenomena. Over the past decades, theory and research have shifted toward a more social perspective that emphasizes the role of emotional expressions in coordinating social interaction. I provide a brief history of this ongoing paradigm shift, which reveals two critical developments. The first concerns a continuing shift in emphasis on the social-communicative rather than individual-level functions and effects of emotions—the radicalization of the social approach to emotion. The second concerns a growing awareness that emotions can be expressed through multiple modalities, including words—the emancipation of verbal emotional expressions. I discuss theoretical challenges and opportunit...