Portraying Female Characters in 21st Century Disney Animated Movies

U ovome radu osvrnulo se na povijesne aspekte vezane uz ukorijenjena kulturna i socijalna stajališta spram žena, a koji se odnose ponajprije na položaj u obitelji te položaj na tržištu rada. Žene su se kroz povijest borile za svoja prava na različite načine, najistaknutiji među njima svakako su sufražetski te feministički pokret. Govori se i o povijesnom razvoju animiranog filma koji velikim dijelom prezentira položaj žene u društvu. Također, prikazana je povijest Walt Disney kompanije, njena moć i utjecaj, kao i utjecaj korištenja medija u sve ranijoj dobi. Glavni zadatak ovoga rada, analiza je ženskih likova u odabranim Disney animiranim filmovima – Princeza i žabac (2009), Snježno kraljevstvo (2013), Moana (2016) te razvoj Disneyevog napretka u smislu prikazivanja žene od 1937. godine do danas. Filmovi koje je Disney objavio nakon 2012. godina svjedoče o napretku u smisli prikazivanja žene ravnopravne muškarcu, ali i žene koja se može i zna boriti te se udaljava od tradicionalnih ustaljenih normi, a pred ljude odnosno djecu izlazi kao junakinja.In this paper will discuss historical aspects related to ingrained cultural and social standpoint of women which are mostly reffered to their position in their family and labour market. Through the past, women have fought for their rights on various ways while certainly the most notable ones are the suffrage and the feminist movement. This paper will also reffer to evolution of animated movies which reflects women´s social status thorugh history. Moreover, the history of The Walt Disney Company, their influence and impact, as well as the impact of using media in early ages. The main task of this paper is to analyze female characters from chosen Disney animated movies – The Princess and the Frog (2009), Frozen (2013) and Moana (2016), as well as Disney´s advancement in portraing women followed since 1937 until today. Disney´s movies released after 2012 present improvement in displaying women being eqaul to man likewise woman being capable to fight which alienates them from traditional and conformistic standards and helps with presenting those women to people, especially children, as heroines