Based on questionnaire responses from a purposive sample of 400 Jordanian young viewers, this study attempts to examine reality perceptions of the events portrayals on Korean TV drama among them, and to explore how they relate to this drama such as realism perceptions, utility, and identity. The results revealed that viewers’ gender has a significant impact on their intensity of Korean TV drama viewing, their perception of its reality and their attitudes towards it. Our findings also indicated that intensity of this drama viewing influences the attitudes towards it; however, there is no significant effect for this intensity on perceived reality rate of this drama
This quantitative-qualitative study ascertained the extent of influence of the Korean Drama Fad on t...
During the COVID-19 pandemic, there was a reduction in community activities outside the home, and it...
Korean drama has a stronghold position in the global entertainment scene. In Malaysia, the craving f...
This thesis investigates relationships between reported television viewing and gender-attribute perc...
Since the start of the Korean Wave, Korean dramas have been widely consumed and the presence of the ...
Since the rise of the Hallyu Wave, Korean dramas have continuously grown and garnered immense popula...
The prevailing trend of Korean Pop culture, Hallyu, has spread rapidly to Asian countries such Malay...
The prevailing trend of Korean Pop culture, Hallyu, has spread rapidly to Asian countries such Malay...
English-language studies of Korean drama (Korean tv serials) have tended to focus on the transnatio...
This article dealt with Korean TV dramas consumption among Muslim youth in Pekanbaru. It aimed to ...
This article dealt with Korean TV dramas consumption among Muslim youth in Pekanbaru. It aimed to un...
Most Korean drama fans are students. Watching Korean dramas also impacts students' attitudes and beh...
The existence of Korean Drama which has been in Indonesia for 20 years has had its own impact on the...
Most South Korean dramas provide an outlet from everyday life into an illusive world of romance. Thi...
The purpose of this study is to describe some possible elaborations of the cultivation hypothesis an...
This quantitative-qualitative study ascertained the extent of influence of the Korean Drama Fad on t...
During the COVID-19 pandemic, there was a reduction in community activities outside the home, and it...
Korean drama has a stronghold position in the global entertainment scene. In Malaysia, the craving f...
This thesis investigates relationships between reported television viewing and gender-attribute perc...
Since the start of the Korean Wave, Korean dramas have been widely consumed and the presence of the ...
Since the rise of the Hallyu Wave, Korean dramas have continuously grown and garnered immense popula...
The prevailing trend of Korean Pop culture, Hallyu, has spread rapidly to Asian countries such Malay...
The prevailing trend of Korean Pop culture, Hallyu, has spread rapidly to Asian countries such Malay...
English-language studies of Korean drama (Korean tv serials) have tended to focus on the transnatio...
This article dealt with Korean TV dramas consumption among Muslim youth in Pekanbaru. It aimed to ...
This article dealt with Korean TV dramas consumption among Muslim youth in Pekanbaru. It aimed to un...
Most Korean drama fans are students. Watching Korean dramas also impacts students' attitudes and beh...
The existence of Korean Drama which has been in Indonesia for 20 years has had its own impact on the...
Most South Korean dramas provide an outlet from everyday life into an illusive world of romance. Thi...
The purpose of this study is to describe some possible elaborations of the cultivation hypothesis an...
This quantitative-qualitative study ascertained the extent of influence of the Korean Drama Fad on t...
During the COVID-19 pandemic, there was a reduction in community activities outside the home, and it...
Korean drama has a stronghold position in the global entertainment scene. In Malaysia, the craving f...