This bachelor's thesis is going to focus on the analysis of the representation of the pathological models of romantic relationships in films of romantic comedy genre and its impact on the formation of cultural perceptions and consequently, of behavioral standarts in modern society. The discouse of the thesis is also examination of the essence of psycological, particularly of cognitive processes, which are the foundation of formation of interaction models of viewers and media content of audiovisual nature. These cognitive processes will be analyzed through the utility of the selective exposure theory, social cognitive theory the cultivation theory of G.Gebner. Subsequently I study the topic of the romantic comedy genre and, on the basis on t...