Add to ORKGWith the abundance of games that enter the App Store marketplace, developers struggle to compete for the user’s attention and potential download. Unlike traditional console-games, mobile-based consumers tend to be more apprehensive towards purchasing an app or a game if they are unable to trial it beforehand. These factors have contributed to the freemium business model becoming the face of the mobile gaming industry
Although there is supposed to be tremendous growth potential for paying for app obtaining besides th...
With the popularity of smart mobile devices, mobile applications (most commonly referred to as an Ap...
The mobile game industry is going to one of the fastest growing businesses over the next few years, ...
With the abundance of games that enter the App Store marketplace, developers struggle to compete for...
With the abundance of games that enter the App Store marketplace, developers struggle to compete for...
Manuscript type: Research PaperResearch Aims: The Freemium business model is becoming increasingly p...
This paper examines the effect of the freemium strategy on Google Play, an online marketplace for An...
In recent years mobile games have become a major part of the mobile market since gaming apps generat...
The Free-to-play (F2P) model is the primary business model applied in indie mobile games nowadays. H...
Abstract. ‘Free-to-play’ games do not need any initial payment in order to play it, but they hav...
This article examines the service design of freemium game pricing. Freemium games are a type of game...
The emergence of mobile technologies such as smartphones and tablets has given rise to the mobile ap...
Mobile games are a prime example of a successful mobile application and demonstrate the increasing r...
Mobile gaming is a rapidly growing and incredibly profitable sector; having grown seven-fold over th...
textabstractThis paper develops a consumer-centric framework for creating value through the freemium...
Although there is supposed to be tremendous growth potential for paying for app obtaining besides th...
With the popularity of smart mobile devices, mobile applications (most commonly referred to as an Ap...
The mobile game industry is going to one of the fastest growing businesses over the next few years, ...
With the abundance of games that enter the App Store marketplace, developers struggle to compete for...
With the abundance of games that enter the App Store marketplace, developers struggle to compete for...
Manuscript type: Research PaperResearch Aims: The Freemium business model is becoming increasingly p...
This paper examines the effect of the freemium strategy on Google Play, an online marketplace for An...
In recent years mobile games have become a major part of the mobile market since gaming apps generat...
The Free-to-play (F2P) model is the primary business model applied in indie mobile games nowadays. H...
Abstract. ‘Free-to-play’ games do not need any initial payment in order to play it, but they hav...
This article examines the service design of freemium game pricing. Freemium games are a type of game...
The emergence of mobile technologies such as smartphones and tablets has given rise to the mobile ap...
Mobile games are a prime example of a successful mobile application and demonstrate the increasing r...
Mobile gaming is a rapidly growing and incredibly profitable sector; having grown seven-fold over th...
textabstractThis paper develops a consumer-centric framework for creating value through the freemium...
Although there is supposed to be tremendous growth potential for paying for app obtaining besides th...
With the popularity of smart mobile devices, mobile applications (most commonly referred to as an Ap...
The mobile game industry is going to one of the fastest growing businesses over the next few years, ...