Identification of Employee Behavior through Communication Audit to Evaluate Employee Effectiveness

The purpose of this study is to measure the Higher Education Institution (HEI) effectiveness of internal communication among employees to obtain a better understanding of how employees should be communicated. Employee’s interaction affects HEI outcomes such as customer satisfaction; HEI reputation, it is necessary to understand employee communication behavior. This study used communication audit method to measure the effectiveness of employee communication behavior. The results found that (a) in the matter of information needs for the needed or obtained while doing a work indicated ineffectiveness; (b) openness of information that should be told and finally told, was not effective in the matter of mistakes information about the job, telling the problems that were occurred in the work, complaints concerning employment or conditions of employment at this time, provide advice regarding the performance of the employer; (c) the follow-up effective information that should be able done and finally be done indicated effectiveness at all levels of structural; (d) The source of information that is often needed and often used was through WhatsApp Groups; (e) The accuracy of the information provided by the leaders was appropriate; (f). Relations that have occurred between employees and leaders were effective; (g). The employee felt satisfied with the work results