What determines attitude of local people towards tiger and leopard in Nepal?

Understanding attitude of local people towards big cats is vital for conservation interventions to succeed. Taking tigers and leopards as focal species, we investigated local peoples' attitude towards four subjects—tiger, tiger conservation, leopard, and leopard conservation—considering demographic and socio-economic factors as well as past experience with such predators in Nepal's first national park and a world heritage site, Chitwan National Park. The data were collected from 414 local people using structured questionnaires and their attitude towards the four subjects determined. We performed ordinal logistic regression analysis to identify the best fitted model and significant variables affecting attitudes. While majority of the people (51%) strongly liked tigers, fewer people (38%) had similar view while it came to leopard. However, a greater proportion of people strongly agreed that the conservation of tigers (61%) and leopards (53%) is important. About 12% people had negative attitude towards both big cats. We found women and low income respondents to likely have negative attitudes and higher caste Hindus to have positive attitudes towards both big cats and their conservation. Better educated persons and the owners to larger herds of livestock only agreed on conservation of tiger but not leopard. Past experience with the predator negatively affected attitude towards tiger but not leopard. We suggest the identified cohort of people with negative attitudes be more targeted in conservation initiatives. The reasons behind the similarities and differences in peoples’ attitudes are discussed and designation of species-specific programmes for both cats is recommended