Starting up and operating an apparel brand in Bangladesh

The study was on the ready-to-wear clothing industry in Bangladesh in order to deter-mine what kinds of commercial opportunities are available to business people who want to launch a new company and satisfy the requirements of all of their target customers at the same time. As a direct consequence of the epidemic, many people suffered huge financial losses in their businesses. Some of these individuals are still exerting a great deal of effort in order to make up for the money that they have lost. In light of the recent adjustments, a new firm that opens in the ready-made garment sector of Bangladesh's economy may have problems effectively competing if the required processes are not followed. In the process of composing this thesis, a qualitative method is used. The findings obtained from the qualitative interviews conducted for the thesis demonstrated that Bangladesh is a market that offers lucrative potential for the creation of a clothing brand. There is a potential that new business owners who start their compa-nies during or after the epidemic may be liable to harsh repercussions. This is a possi-bility since there is a possibility. The new company has set as one of its long-term goals the accomplishment of firmly establishing itself as a prominent participant in the world of corporations