Sustainable views of guests of Hotel Haaga Central Park

The goal for this thesis is to find out how important sustainability is for the guest of Hotel Haaga Central Park. The hotel in question is also the commissioner. The aim is to find out how important sustainability is in their everyday life, their knowledge on different sustainable issues and their views on eco-friendly hotels, focusing mainly on sustainability in Hotel Haaga Central Park. This research based thesis presents theoretical framework consisting of different aspect of sustainability; as a megatrend, corporate sustainability as well as sustainability in hospitality business including the green values of hotel guests. After literature review, there is an introduction of Hotel Haaga Central Park and the sustainable actions they have taken. Hotel Haaga has received the Green Key certificate which indicates that the target is forerunner in being environmentally friendly. A survey was made in print and handed to the guests of Hotel Haaga Central Park. LinkedIn and Facebook were also used to gather more responses. The survey was carried out during March 2022. Additional research was done by searching online reviews for sustainable-related comments. Quantitative research was chosen as a method as it allows to gather more information from the respondents and is not biased. It also gives reliable data and is easier to replicate. The data shows similarities between the previous studies done and is discussed in the theoretical part of thesis. According to the results, guests do see sustainability as a part of their lives and appreciate eco-friendliness of a hotel. However, due to the lack of responses, these results cannot be taken as reliable nor valid. Additional research is recommended as the topic is important in hospitality and especially for hotels which have the Green Key certificate