Evaluation of the financial situation of an internationally operating company and proposals for improvements

This master’s thesis deals with a strategical and financial situation of chosen international company and forms the steps to ensure the improvement in identified problematic areas. Entire thesis is divided into four main chapters. Theoretical part defines fundamental theoretical terms from strategical and financial analysis. Analytical part evaluates strategical position and financial situation of chosen company. In the last part of the thesis, there is an introduction of proposals of measures for an improvement in the problematic areas