Methods and techniques of private funding of nongovernmental nonprofit organizations

The use of private sources in nongovernmental nonprofit organizations funding is a very topical issue that needs to be addressed for the successful, effective and long-term functioning of such organizations. This diploma thesis - Methods and techniques of private funding of nongovernmental nonprofit organizations - is focused on fundraising in terms of both its theoretical ground and the practical use. Fundraising is introduced as an integral part of the routine activities of nonprofit organizations that helps to ensure sufficient funds for implementing the organizations' mission. This thesis discusses the theoretical ground for fundraising as a separate field, including the legislative framework for nongovernmental nonprofit organizations in the Czech Republic. The specifics of individual private donors when obtaining adequate funds are also distinguished. It further describes the use of specific methods and techniques of fundraising practice. The research part provides insight into areas of private funding by searching for examples of corporate fundraising best practices in selected foundation subjects in the social sphere