This study aims to analyze the effect of Celebrity Endorser, Brand Image, Word of Mouth, Website Quality, and Price Perception on Purchase Decisions on E-commerce Tokopedia. The population in this study were all people of DKI Jakarta Province who shopped at Tokopedia. The results showed that Celebrity Endorser, Brand Image, Word of Mouth, Website Quality, and Price Perception had a positive and significant effect on Purchase Decisions on E-commerce Tokopedia
This study aims to determine the effect of website quality, online customer reviews, and celebrity e...
This study aims to analyze the effect of consumer satisfaction as a mediating variable between adver...
Shopee is one of the popular e-commerce today, the popularity of e-commerce is caused by several fac...
This study aims to analyze the effect of Celebrity Endorser, Brand Image, Word of Mouth, Website Qua...
The era of technology, business competition, and increasingly rapid business growth requires compani...
The era of technology, business competition, and increasingly rapid business growth requires compani...
With higher dynamics of lifr makes people want everything quick and instant. It resulted with compan...
Persaingan E-Commerce di era globalisasi semakin ditandai oleh semakinberagamnya situs belanja onlin...
E-Commerce competition in the era of globalization is increasingly characterized by the increasing d...
The increase in internet users in Indonesia creates opportunities for everyone to develop their busi...
This study aims to determine the effect of celebrity endorsers and word of mouth on purchasing decis...
This study aims to determine and analyze the influence of celebrity endorsers and advertisements on ...
This study aims to determine and analyze the influence of celebrity endorsers and advertisements on ...
Inggrid Paulina Kosegeran, 2020. The Investigation of Celebrity Endorser toward Customer Satisfacti...
This study aims to determine and analyze the influence of celebrity endorsers and advertisements on ...
This study aims to determine the effect of website quality, online customer reviews, and celebrity e...
This study aims to analyze the effect of consumer satisfaction as a mediating variable between adver...
Shopee is one of the popular e-commerce today, the popularity of e-commerce is caused by several fac...
This study aims to analyze the effect of Celebrity Endorser, Brand Image, Word of Mouth, Website Qua...
The era of technology, business competition, and increasingly rapid business growth requires compani...
The era of technology, business competition, and increasingly rapid business growth requires compani...
With higher dynamics of lifr makes people want everything quick and instant. It resulted with compan...
Persaingan E-Commerce di era globalisasi semakin ditandai oleh semakinberagamnya situs belanja onlin...
E-Commerce competition in the era of globalization is increasingly characterized by the increasing d...
The increase in internet users in Indonesia creates opportunities for everyone to develop their busi...
This study aims to determine the effect of celebrity endorsers and word of mouth on purchasing decis...
This study aims to determine and analyze the influence of celebrity endorsers and advertisements on ...
This study aims to determine and analyze the influence of celebrity endorsers and advertisements on ...
Inggrid Paulina Kosegeran, 2020. The Investigation of Celebrity Endorser toward Customer Satisfacti...
This study aims to determine and analyze the influence of celebrity endorsers and advertisements on ...
This study aims to determine the effect of website quality, online customer reviews, and celebrity e...
This study aims to analyze the effect of consumer satisfaction as a mediating variable between adver...
Shopee is one of the popular e-commerce today, the popularity of e-commerce is caused by several fac...