The line is increasingly blurred between what content is or is not endorsed by a particular entity online. Social marketing outlets like Facebook and Twitter allow bloggers, celebrities and companies to communicate with their audience more intimately and in turn, content is shared and disseminated seamlessly among Internet users. Cardozo School of Law’s Intellectual Property Law and Cyberlaw Societies brought a panel together last month to discuss the ways in which businesses that interact with the vast array of these social networking outlets can effectively comply with Federal Trade Commission (FTC) disclosure regulations in light of the increase in sponsored content online. Robert DeBrauwere, co-chair of the Digital Media Group at Pryor ...
This Note will explain the critical distinction between “publishers” and “platforms,” why social med...
As more and more people create personal websites and blogs, courts are more frequently asked to rule...
In the United States, there are now two systems to adjudicate disputes about harmful speech. The fir...
The line is increasingly blurred between what content is or is not endorsed by a particular entity o...
The Federal Trade Commission (FTC) protects consumers from unfair and deceptive business practices. ...
This study aims to explore possible shortcomings and future applicability of the FTC Revised Guides ...
Businesses of every size and type are involved in blogging – a novel and changing form of corporate...
Influencer marketing – the use of opinion leaders such as bloggers with many followers and readers t...
Blogging is a form of online communication that encourages instantaneous postings and viewer comment...
Influencer marketing – the use of opinion leaders such as bloggers with many followers and readers t...
Social-media platforms have become huge marketing and advertising spaces for both well established a...
Social media stars and the Federal Trade Commission (“FTC”) Act are clashing. Influencer marketing i...
Social media websites such as Twitter and Facebook have transformed the way businesses and individua...
For millions of users around the world, posting a photo of a product on Instagram merely requires pr...
Social media can be broadly defined as a category of sites centered on user participation and user-g...
This Note will explain the critical distinction between “publishers” and “platforms,” why social med...
As more and more people create personal websites and blogs, courts are more frequently asked to rule...
In the United States, there are now two systems to adjudicate disputes about harmful speech. The fir...
The line is increasingly blurred between what content is or is not endorsed by a particular entity o...
The Federal Trade Commission (FTC) protects consumers from unfair and deceptive business practices. ...
This study aims to explore possible shortcomings and future applicability of the FTC Revised Guides ...
Businesses of every size and type are involved in blogging – a novel and changing form of corporate...
Influencer marketing – the use of opinion leaders such as bloggers with many followers and readers t...
Blogging is a form of online communication that encourages instantaneous postings and viewer comment...
Influencer marketing – the use of opinion leaders such as bloggers with many followers and readers t...
Social-media platforms have become huge marketing and advertising spaces for both well established a...
Social media stars and the Federal Trade Commission (“FTC”) Act are clashing. Influencer marketing i...
Social media websites such as Twitter and Facebook have transformed the way businesses and individua...
For millions of users around the world, posting a photo of a product on Instagram merely requires pr...
Social media can be broadly defined as a category of sites centered on user participation and user-g...
This Note will explain the critical distinction between “publishers” and “platforms,” why social med...
As more and more people create personal websites and blogs, courts are more frequently asked to rule...
In the United States, there are now two systems to adjudicate disputes about harmful speech. The fir...