A number of linguists have proposed that impersonality is the strategy through which scientists distance themselves from their written claims. A review of these theories shows that despite positive science has progressed under the spell of the so-called objectivity paradigm and the primacy of its method, scientific discourse shows how this paradigm has not survived for long. Based on our research on scientific titles, the purpose of this work is to reflect on the demythification of this paradigm as shown by title discoursive strategies. Furthermore, while not attempting to address linguists exclusively but scientists in general, our work is done in support of those who address the urgency to pay attention to titles, an unexplored textual...