Evaluasi Kebijakan Publik (Studi Evaluasi Program Kegiatan Revitalisasi Pasar Modren Di Dinas Perdagangan Dan Perindustrian Koperasi Usaha Kecil Dan Menengah Kabupaten Kepulauan Meranti)

Market development is inseparable from policy efforts in handling by managing, organizing and developing and supervising market activities, However, this is still far from the maximum so that market development has not been carried out in accordance with market developments. The Department of lndustry and Trade of Meranti Islands Regency SMEs in the Modern Market Revitalization Activities in Tebìng Tinggi District cannot be separated from efforts to achieve policies that include Effectiveness, Efficiency, Adequacy, Evenness, Responsiveness and Accuracy in order to achieve successful market development. The research method used is a quantitative method with data collection techniques through observation, questionnaires, interviews and documentation. Discussion of the Modren Market Revitalization Activity Program by the Meranti Islands Regency Trade and Industry Office has not been maximized where the arrangement of providing kiosk locations, kiosks is not right on target because it is far from shopping centers. The results showed that the Modren Market Revitalization in Tebing Tinggi District was not in accordance with the location desired by the community so that many traders sold in other locations because they were far from the reach of visitors, and there was no strict supervision and sanctions. By market officials against traders who sell unfairly. Conclusion The Modren Market Revitalization Program has not been maximally implemented due to inadequate market placement, supervision of market officers has not been carried out in every market activity, sanctionsfor violations committed by traders and the provision of waste collection points and inadequate vehicle parking. location. Researchers suggest that it is better to place booths, kiosks are placed according to the buyer’s entry flow, officers oversee activities at each market activity, increase the number of market officers and increase garbage collection sites, parking locations so that market activities can take place properly