Analisis Penerapan Akuntansi Pada Usaha Reklame Di Kecamatan Rengat Kabupaten Indragiri Hulu

The purpose of this research is to determine the suitability of the accounting application on the advertising business in Kecamatan Rengat to the basic concepts of accounting. The data collected is primary and secondary data. Data collection methods that the authors use for writing purposes are structured interviews, documentation and observation. While the data analysis used is descriptive method. Based on the results of research and discussion it can be concluded that the application of accounting on the advertising business in Kecamatan Rengat is not in accordance with the basic concepts of accounting