Working toward the sustainable development goals in earnest – critical international business perspectives on designing and implementing better interventions

Purpose: The purpose of this study is to reflect on the importance of the Sustainable Development Goals (SDG) framework as a milestone for concerted efforts to tackle the underlying grand challenges. Design/methodology/approach: This viewpoint is predominantly conceptual in nature. However, this study adapts the University of Auckland's SDG key words to broadly map existing international business research in each SDG category across nine journals. Findings: The SDG framework offers a positive and inclusive way forward to integrate social and environmental with economic aspects in the field of international business. Originality/value: The inclusive nature of the SDG framework may achieve what previous labels such as social value creation and corporate social responsibility could not. It offers a path where integrating social and environmental with economic perspectives does not need to threaten the identity of the field. The SDG mapping exercise across nine selected journals clearly demonstrates that mainstream, economically focused research can continue to make valuable contributions to the SDGs as long as the discipline allows more room for integrators