The primary goal of this research is to develop a framework of business relationship dissolution. Using an interpretive approach to examining the literature on business-tobusiness (B2B) relationship dissolution and specific past dissolutions, a five phase model is identified: stresses and dissatisfactions, growing dissatisfactions, deterioration, predissolution and termination. Using the model as a guideline to assess the stage of dissolution at any given time, remedial measures or strategies aimed at abating or stabilizing the deterioration of the relationship can be developed based on the salience of the relational elements at each phase
Research examining marketing relationships has not traditionally discussed the fact that business-to...
The threat of churn or defection is a growing concern of consumer-oriented businesses. Customers who...
Richard Caves (1998) states that “dead business units tell no tales” (p. 8), and by extension one co...
The primary goal of this research is to develop a framework of business relationship dissolution. Us...
Abstract This research aims at developing theory about the dissolution process of business-to-busine...
The Bachelor Thesis focuses on the research of the dissolution process. Recent literature claims tha...
This report presents a multi-level approach to the dissolution of business relationships. In the lit...
Despite considerable research examining the dissolution of business to business (B2B) relationships,...
Dissolution and reactivation of relationships represent the main focus of this research. Dissolutio...
Our research examines customer-service provider relationship dissolution. We conducted in-depth inte...
Relationship dynamics and relationship ending have received increased attention by marketing researc...
This paper describes the objectives, the marketing issues, the methodology and the anticipated contr...
Abstract In the networked business environment, the same actors come together and part in various s...
Leslie Baxter (1982) stated it well when she said: the breaking up of a relationship is a phenomeno...
Our paper can be seen as a supplement to Halinen-Kaila and Tähtinen' s (2000) review of different di...
Research examining marketing relationships has not traditionally discussed the fact that business-to...
The threat of churn or defection is a growing concern of consumer-oriented businesses. Customers who...
Richard Caves (1998) states that “dead business units tell no tales” (p. 8), and by extension one co...
The primary goal of this research is to develop a framework of business relationship dissolution. Us...
Abstract This research aims at developing theory about the dissolution process of business-to-busine...
The Bachelor Thesis focuses on the research of the dissolution process. Recent literature claims tha...
This report presents a multi-level approach to the dissolution of business relationships. In the lit...
Despite considerable research examining the dissolution of business to business (B2B) relationships,...
Dissolution and reactivation of relationships represent the main focus of this research. Dissolutio...
Our research examines customer-service provider relationship dissolution. We conducted in-depth inte...
Relationship dynamics and relationship ending have received increased attention by marketing researc...
This paper describes the objectives, the marketing issues, the methodology and the anticipated contr...
Abstract In the networked business environment, the same actors come together and part in various s...
Leslie Baxter (1982) stated it well when she said: the breaking up of a relationship is a phenomeno...
Our paper can be seen as a supplement to Halinen-Kaila and Tähtinen' s (2000) review of different di...
Research examining marketing relationships has not traditionally discussed the fact that business-to...
The threat of churn or defection is a growing concern of consumer-oriented businesses. Customers who...
Richard Caves (1998) states that “dead business units tell no tales” (p. 8), and by extension one co...