Leveranciersrelaties en perceptie:een onderzoek naar de rol van perceptie bij

This research focuses on the determinants of supplier relation management paying particular attention to the role of perception. Supported by the open-systems approach (Boulding; 1965, Katz and Kahn; 1978) and the contingency theory (Lawrence and Lorsch; 1967) we adopt the view that people adjust their behaviour in managing supplier relations to their environment. In order to gain insight into the determinants of supplier relation management, our research focuses on understanding what influences the behaviour of an individual. We take the individual as level of analysis as individuals shape behaviour within organisations; they determine the management of supplier relations. Furthermore, it is the perceived environment to which an individual reacts and perception is subjective (Burrell and Morgan; 1979). Therefore, in order to understand the determinants on supplier relation management we dealt with two questions. Which factors influence the perception of purchasing practitioners? - what does it mean for the way they manage supplier relations? ... Zie: Summar