Add to ORKGThe paper aims to present the internal and external determinants of marketing concept implementation into non-governmental organizations in the context of development prospects for NGOs' marketing activities. It provides an insight into both stimulants and destimulants of this process, generating the adaptive changes in the organizations' practice of management. The course of these changes, including the adoption of marketing concept into polish non-gonernmental organizations is expected to be similar to the one observed some time ago in countries of more developed democracy and more stable market econom
The theoretical part is explaining the concept of a non-profit organization, the conditions of its o...
This thesis deals with marketing in general and specifically looks at the marketing of non-profit or...
The non-profit sector is a topic which is being discussed on an increasing basis, especially when sp...
In times of ever-growing and increasingly diverse consumer needs, marketing is not only a function o...
Research background: NGOs face an increasing expectation to be more business-like. They are becoming...
Głównym problemem badawczym pracy jest wpływ jaki mają działania marketingowe na poziom znajomości s...
Celem niniejszej pracy jest omówienie tematyki działań trzeciego sektora, organizacji pozarządowych ...
Głównym celem niniejszej pracy licencjackiej było zidentyfikowanie roli innowacji marketingowych w k...
In Poland the direct marketing is in its early implementation stage, while in other regions (Western...
Celem pracy jest charakterystyka i ocena zastosowania marketingu w organizacji pozarządowej na przyk...
The performance of marketing activities in non-profit organizations and indications which tools ar...
Marketing has always been a key subject in commercial organisations, being an integral part of the b...
Praca dotyczy analizy i oceny efektywności wykorzystywanych rozwiązań marketingowych przez organiza...
Collaboration between business and non-governmental organizations (NGOs) is a relatively new phenome...
The main objective of the paper is to present a brief characteristics of the process of development ...
The theoretical part is explaining the concept of a non-profit organization, the conditions of its o...
This thesis deals with marketing in general and specifically looks at the marketing of non-profit or...
The non-profit sector is a topic which is being discussed on an increasing basis, especially when sp...
In times of ever-growing and increasingly diverse consumer needs, marketing is not only a function o...
Research background: NGOs face an increasing expectation to be more business-like. They are becoming...
Głównym problemem badawczym pracy jest wpływ jaki mają działania marketingowe na poziom znajomości s...
Celem niniejszej pracy jest omówienie tematyki działań trzeciego sektora, organizacji pozarządowych ...
Głównym celem niniejszej pracy licencjackiej było zidentyfikowanie roli innowacji marketingowych w k...
In Poland the direct marketing is in its early implementation stage, while in other regions (Western...
Celem pracy jest charakterystyka i ocena zastosowania marketingu w organizacji pozarządowej na przyk...
The performance of marketing activities in non-profit organizations and indications which tools ar...
Marketing has always been a key subject in commercial organisations, being an integral part of the b...
Praca dotyczy analizy i oceny efektywności wykorzystywanych rozwiązań marketingowych przez organiza...
Collaboration between business and non-governmental organizations (NGOs) is a relatively new phenome...
The main objective of the paper is to present a brief characteristics of the process of development ...
The theoretical part is explaining the concept of a non-profit organization, the conditions of its o...
This thesis deals with marketing in general and specifically looks at the marketing of non-profit or...
The non-profit sector is a topic which is being discussed on an increasing basis, especially when sp...