Mixed Methods Analysis and Information Visualization: Graphical Display for Effective Communication of Research Results

In this paper, we introduce various graphical methods that can be used to represent data in mixed research. First, we present a broad taxonomy of visual representation. Next, we use this taxonomy to provide an overview of visual techniques for quantitative data display and qualitative data display. Then, we propose what we call “crossover” visual extensions to summarize and integrate both qualitative and quantitative results within the same framework. We provide several examples of crossover (mixed research) graphical displays that illustrate this natural extension. In so doing, we contend that the use of crossover (mixed research) graphical displays enhances researchers’ understanding (i.e., increased Verstehen) of social and behavioral phenomena in general and the meaning that underlies these phenomena in particular