Media in the New Political Order

In the new political environment mass media will play a vital role in sustaining the democracy. In fact the success of the new path, so laboriously and single-handedly forged by His Majesty, will in large part depend on how the media is managed and practiced in the country. This paper looks at the development of the modern mass media in Bhutan and the role that it has played in the overall modernisation process. It attempts to answer the questions pertaining to issues such as press freedom in Bhutanese context, the need for a Bhutanese media model, and the role of the public service and the independent press in the changing political scenario. To simplify the argument presented in this paper, mass media shall mean print, radio, and television