Ethnographic approaches in ESP

International audienceThis chapter examines the difficulties involved in defining ethnography. I will argue that there is a framework for ethnographic research which is both applicable to and useful for the specific concerns of ESP research. In this regard, ethnography as a research perspective and method will be outlined, and then illustrated by discussing a few studies from the field of ESP. I will close the chapter by evaluating the usefulness of ethnographic approaches for ESP, in so doing looking at possible areas of future development