Ageing as a natural process leads one gradually to a life’s stage where one becomes frail and elderly. In this life’s stage, due primarily to the wearing out of the body system, a number of health-related challenges arise. Such may include weakening of the bones which would affect body physique and structure, partial loss of memory, and poor vision. It is thus expected that the frail and elderly would be in need of more care and would become more dependent on the young and energetic class of the society who has the duty and moral responsibility to care. In this essay, we examine a disturbing cultural representation or ideology common in many sub-Saharan African societies, an ideology that is counterproductive to the health and well-being of...