ANALISIS FAKTOR PENERIMAAN PENGGUNA E-LEARNING DI SMK NEGERI 1 MALANG MENGGUNAKAN MODEL UTAUT - 3

Information technology is a tool in solving various existing problems. One example of the development of information technology in the world of education is the use of e-Learning in the teaching and learning process. E-Learning is a teaching and learning system that uses electronic applications such as computers via the internet. E-Learning has changed the world of education from a conventional to a more modern and digital world. This makes researchers motivated to analyze user acceptance of e-Learning implemented by SMKN 1 Malang by using the Unified Theory Of Acceptance and Use Of Technology – 3 (UTAUT – 3) model. The purpose of this research is to find out what factors influence students at SMKN 1 Malang in using the e-Learning system. The data used in the study were students of Computer and Network Engineering (TKJ) and Food Crops and Horticulture Agribusiness (ATPH) as many as 92respondents. The results of the analysis show that the most influential in the acceptance of e-Learning users is the relationship between significant hedonic motivation variables on the behavioral intention by knowing that the value tcount > ttable (12,065 > 1,987) means that the observed independent variables have a strong relationship with the dependent variable. While the moderating variables of gender and skill completion can affect the variables in this study