Understanding the Present Through the Past: A Comparison of Spanish News Coverage of the 1918 Flu and COVID-19 Pandemics

Through a comparative analysis of Spanish newspaper coverage of the 1918 flu and COVID-19 pandemics, this article explores the parallels between them, their roles in reflecting and facilitating public perceptions of infectious diseases, the national dialogues they incite, and the search for solutions in a global health crisis. I use qualitative analysis to interpret media themes of contagion as they shift from societal complacency to panic as disaster unfolds. In weaving together Philip Strong’s model for epidemic psychology and Jim A. Kuypers’s rhetorical approach to news framing, I analyze how newspapers communicate changing assumptions about epidemiologic risks during pandemics.