Hong Kong real property agency market.

by Hui Leung Kwong, Kwok Kin Keung.Includes questionnaire.Thesis (M.B.A.)--Chinese University of Hong Kong, 1998.Includes bibliographical references (leaf 64).Chapter I --- INTRODUCTION --- p.1Objective --- p.1Hong Kong Property Market --- p.1Chapter II --- HONG KONG PROPERTY AGENCY MARKET --- p.5General --- p.5Government Regulations --- p.6Definition and Business of Property Agents --- p.6Functions of Property Agents in Hong Kong --- p.7Size of Property Agency Market --- p.8Structure of Agency Market --- p.8Chapter III --- STUDY METHODOLOGY --- p.13Chapter IV --- ANALYSIS OF THE SURVEY RESULTS --- p.15Objectives of the Questionnaire Survey --- p.15Results and Analysis of the Survey --- p.17Conclusions and Implications of the Survey --- p.32Chapter V --- ANALYSIS OF PROPERTY AGENCY INDUSTRY --- p.34Macroenvironment --- p.34Task Environment --- p.37Chapter VI --- ANALYSIS OF THE EXISTING AGENCY BUSINESS --- p.40Advantages of the Conventional Agency Business Mode --- p.40Disadvantages of the Existing Business Operational Mode --- p.41Chapter VII --- THE NEW BUSINESS --- p.45Opportunities --- p.45Business Nature --- p.46Chapter VIII --- TENTATIVE BUSINESS PLAN --- p.52Pricing --- p.52Forecast of Business --- p.54Proposed Management Structure and Human Resources Plan --- p.57"Projected Statement of Profit and Loss, Cash Flow Statement and Financial Ratios" --- p.61Chapter IX --- CONCLUSIONS --- p.62APPENDICESChapter 1 --- QuestionnaireChapter 2 --- Questionnaire ResultsChapter 3 --- Projected Profit and LossChapter 4 --- Projected Cash FlowChapter 5 --- HR PlanBIBLIOGRAPH