As Mitologias resistem

Starting from the importance of the book Mythologies, by Roland Barthes, for the understanding of the ideological aspects conveyed by the signs raised to a new meaning, and the repercussion that this book had in Brazil, through the work of many readers of Barthes, this article deals with the very concept of myth and issues related to its constitution as the scam or the motivation, to apply them to the analysis of the Brazilian context, more specifically regarding the statements of the Brazilian ruler on various subjects that, from the point of view of Barthes's work, they strengthen stereotypes that try to make the rhetoric of contemporary capitalism seem natural.O texto retoma as reflexões acerca do mito apresentadas em Mitologias por Roland Barthes, articulando-as com o momento político atual, sobretudo no que diz respeito à utilização política do mito e à falta de uma crítica atual às novas manifestações de opressão veículadas pelos mitos forjados na contemporaneidade