Marketing Bachelor of Science (B.S.) Annual Assessment Report to the College 2009-2010

Describes the Bachelor of Science (B.S.) in Marketing assessment activities for the academic year 2009-2010.The Bachelor of Science (B.S.) in Marketing annual assessment report to the College for the Office of Academic Assessment. The report details the assessment of nine program learning goals through course embedded measures in all common upper-division core courses and four program learning goals in the marketing capstone course