Orientalism and De-Orientalism in Contemporary Latin America: Reading César Aira

Scholars of Latin American Orientalism have argued that Orientalism from Latin America, because of its peripheral position, does not harbor imperialist intentions but rather a desire for South-South allegiances. Nonetheless, contemporary depictions of Asia and Asians continue to be deeply stereotyped and Orientalist. This paper examines the functions of the Orientalist imaginary in present-day Latin America, especially as consumers and producers have become aware of Orientalism’s discursive power. Analyzing three Asian-themed novels by César Aira, this article argues that there is a momentous convergence of Orientalism and de-Orientalism in contemporary culture which at once dehumanizes and accepts Asia