Realising the Opportunities of Chinese Tourism: A Comparative Study
- Ooi, CS
- Yang, E
- Lean, G
- Sin, HL
- Cheer, JM
- Long, F
- Ong, CE
- Vorobjovas-Pinta, O
- Wang, Y
- Ma, Yue
- Dahles, H
Publication date
January 2021
DOI Publisher
Asia Institute, University of TasmaniaAbstract
The project compared various strategies by tourism authorities in different Australian states and different countries in managing the Chinese tourist market. In collaboration with experts in different destinations, this study conducted a media survey of five Australian states and three popular Chinese country destinations on how they attract and manage Chinese visitors
Add to ORKG