Green Financing for Carbon-Free Growth: Role of Banks Marketing Strategy
- Пімоненко, Тетяна Володимирівна
- Пимоненко, Татьяна Владимировна
- Pimonenko, Tetiana Volodymyrivna
- Ус, Яна Олександрівна
- Ус, Яна Александровна
- Us, Yana Oleksandrivna
- Мирошниченко, Юлія Олександрівна
- Мирошниченко, Юлия Александровна
- Myroshnychenko, Yuliia Oleksandrivna
- Dubyna, O.
- Vasylyna, T.
DOIAbstract
Nowadays, the climate change problems are on the international agenda, while increasing attention is paid to the role of green finance and bank activity in developing a climate-neutral future. This paper aims to investigate the scientific background devoted to bank marketing to determine the role of green finance in carbon-free economic growth and identify the potential research directions under this issue
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