The Rebirth of Spirit in Media: the Specifics of Medial Turn in Philosophy of Mind

Metafizika je nekada propagirala ideju besmrtnosti onog duhovnog – sada mediji preuzimaju i konkretno provode tu ideju u djelo. Pojam duha se više ne koncipira supstancijalistički, nego procesualistički. Na izazove novih medija prilikom (re)produkcije duha, stoga, na adekvatan način mora odgovoriti današnja filozofija. U tradiciji teorije objektivnog duha postoje uporišne točke za filozofsko promišljanje ovih efekata medija. Ali filozofija mora probiti uske pojmovne okvire postavljene od strane tradicije i krenuti novim putevima konceptualnog promišljanja. U članku će u kratkim crtama biti naznačeno koje transformacije će pretrpjeti poimanje fenomena duha pod utjecajem medija.Once metaphysics propagated the idea of immortality of spirit - nowadays media take on and realize concretely this idea. The concept of mind has to be conceived in a processualistic and not in a substantialistic way. Hence the contemporary philosophy must adequately face the challenges of the new media during the (re)production of mind. In the tradition of the so-called theory of objective mind there are some clues to philosophical observation of these media effects. But philosophy has to exceed the conceptual framework established by traditional thinkers and to break new ground of making concepts. In this paper the author sketches how the conception of mind phenomenon will be transformed under the influence of media