European Integration and Australian Manufacturing Industry: The Case of Philips Electronics, 1960s-1970s

The creation of the Common Market in the European Community required electronics multinational Philips to integrate production operations across European countries. This effort had consequences for its Australian subsidiary. Rather than become a regional Philips hub with the support of its parent, as intended in the 1960s, it was absorbed by addressing changes in Australian trade policy and increased Japanese imports. The parent company’s establishment of regional supply centres in Europe and Asia left no role for the small Australian production facilities in the company’s global structure. Production and employment at Philips Australia were scaled back drastically during the 1970s.Research for this article was financially supported by the ANU College of Business and Economics and the Australian Research Council, LP0990000