Add to ORKGIn an era of communication, technology and dependence on online social networks, Social Media are communication tools that public administrations and especially political actors must learn to use efficiently. Our objective are: (1) analysis of key performance indicators (KPIs) that facilitate the communication on Facebook of the PSD candidate, Viorca D?ncila, Coparativ with the PNL candidate, Klaus Werner Iohannis, during the presidential election campaign, (2) identify and analyze messages that generate high commitment rate from the utiizers, (3) analyzing the dominant emotions generated by the online audience
The media coverage of electoral campaigns has been reinforced by the massive use of social networks....
The 2017 general elections in Kosovo are the first to be considered for the high use of Facebook by ...
This paper examines the communicational strategies used by Romanian politicians on Facebook in order...
Since 2008, when Barack Obama won the United States election thanks to Facebook, that success model ...
The phenomenon of social media has drawn the attention of the specialists from the political marketi...
The power of social networks and the internet as a channel of communication has established a radica...
Politicians and political campaigns are not inadvertent to the development of social media platforms...
Politicians and political campaigns are not inadvertent to the development of social media platforms...
Contemporary information technologies open new possibilities for political communication. Social net...
This article analyzes the strategies employed by the three leading candidates in the 2014 presidenti...
The election campaign has lately become a real challenge where all the political actors display thei...
More and more researchers focus on the role of social networks in election campaigns. This article r...
It is a well-known that the role of social media in contemporary political communication is increasi...
This case study analyzes the use of social media in the campaign for the historically first direct p...
AbstractWhile the social media optimists believe online political communication implies a bigger par...
The media coverage of electoral campaigns has been reinforced by the massive use of social networks....
The 2017 general elections in Kosovo are the first to be considered for the high use of Facebook by ...
This paper examines the communicational strategies used by Romanian politicians on Facebook in order...
Since 2008, when Barack Obama won the United States election thanks to Facebook, that success model ...
The phenomenon of social media has drawn the attention of the specialists from the political marketi...
The power of social networks and the internet as a channel of communication has established a radica...
Politicians and political campaigns are not inadvertent to the development of social media platforms...
Politicians and political campaigns are not inadvertent to the development of social media platforms...
Contemporary information technologies open new possibilities for political communication. Social net...
This article analyzes the strategies employed by the three leading candidates in the 2014 presidenti...
The election campaign has lately become a real challenge where all the political actors display thei...
More and more researchers focus on the role of social networks in election campaigns. This article r...
It is a well-known that the role of social media in contemporary political communication is increasi...
This case study analyzes the use of social media in the campaign for the historically first direct p...
AbstractWhile the social media optimists believe online political communication implies a bigger par...
The media coverage of electoral campaigns has been reinforced by the massive use of social networks....
The 2017 general elections in Kosovo are the first to be considered for the high use of Facebook by ...
This paper examines the communicational strategies used by Romanian politicians on Facebook in order...