Exploring the Creative Economic Potential of Kediri Targeting to Become Creative City on UNESCO Standard and the Indonesia Ministry of Creative Economy (KEMENPAREKRAF)Unesco has chosen the world's Creative City where there are three followings cities in I

Unesco has chosen the world's Creative City where there are three followings cities in Indonesia: Pekalongan (2014), Bandung (2015) and Ambon (2019). BEKRAF (KEMENPAREKRAF) in 2019 had chosen Creative City in Indonesia but Kediri City was not included in it. The purpose of this research is to explore the potential of the creative economy of Kediri to match the standard of a Creative City, both the UNESCO version and the BEKRAF version (KEMENPAREKRAF). This study uses a qualitative approach with qualitative descriptive methods (exploration), the research instrument uses were human instruments, how to get informants was by using snowballing sampling and key informants, data collection techniques used was triangulation and data analysis techniques used was analysis of cultural themes.The results shows that 16 sub-sectors of the creative economy of Kediri City are available, it is feasible to propose three following creative economy: crafts (weaving), arts (Jaranan) and culinary (Takwa Tofu). The creativity of making Ikat weaving, Jaranan and takwa tofu is the result of combination of skills, culture and the environment accompanied by science that meets the requirements John Howkins' definition version of creative economy. Weaving Ikat, Jaranan and Takwa tofu give a chance to made Kediri City a Creative City because they meet the requirements of both the UNESCO and BEKRAF versions. Fulfillment of the UNESCO version includes history, cultural and economic development, exhibition and cultural support, entry into the curriculum and extra-curricular of Vocational High Schools and facilitation of exhibition spaces. Meanwhile, the fulfillment of the BEKRAF version is the existence of a quadruple helix, support for the five stages of creative economy development and the existence of leverage, facilitation, empowerment and mentoring. Keywords: Creative Economy, Creativity, Ikat Weaving, Jaranan, Takwa Tofu DOI: 10.7176/JESD/12-16-06 Publication date:August 31st 202