Add to ORKGThe paper dwells upon one of the factors of effective speech influence of the text - thecreation of a cognitive platform common for the author of the text and its recipient - bymeans of appealing to universal concepts of the national picture of the world. The authoranalyzes the correlation of the frame-based transformations to transformations of theword semantic structure.Рассматривается один из факторов эффективного речевого воздействия текста –создание общей когнитивной платформы автора текста и его адресата путем апел-ляции к универсальным концептам национальной картины мира. Рассмотрено со-ответствие фреймовых трансформаций преобразованиям семантической структурыслова
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The article is devoted to the educational discourse as an object of the linguistic research. By the ...
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The article deals with a hierarchical system of lexical hub of the content of the text, as part of t...
The paper dwells on the fi gurative and the functional features of narrative speech and the speech o...
Language reproduction is described as an interactive process consisting of a specific type of knowle...
The article is devoted to the study of the frame functioning from the perspective of cognitive lingu...
The article analyses cognitive-linguistic model of phraseological transformation in the process of d...
The article deals with linguistics that studies cognitive actions involved in processes of conveying...
The article gives a detailed analysis of cognitive processes which are a part of the meaning constru...
The article deals with the study of the text of fiction from the standpoint of cognitive linguistics...
The article deals with verbal and non-verbal means of expressiveness and emotionality in written col...
In the article, there is considered the human right on self-realization, education and scientific cr...
There have been considered psychological pedagogic principles of how to form skills of producing des...
The article deals with the analysis of mechanism of speech manipulation on readers' consciousness by...
The article is devoted to the educational discourse as an object of the linguistic research. By the ...