We share Chapman & Huffman’s views on the importance of promoting animal welfare and conservation. We disagree with their implication, however, that reverence for life and concern for the wellbeing of global ecosystems depend on a belief that other living things are similar to humans in any of their capacities. Humans exhibit special traits — language, cumulative culture, extraordinary capacity for cooperation when we are at our best, and ever-advancing technological developments — that enabled them to dominate the planet, resulting in the current conservation crisis. It is precisely the fact that humans have become unique that provides hope for finding conservation solutions