How to open a Spanish restaurant in the Lahti region

This thesis focuses on preparing a kind of roadmap for entrepreneurs who want to enter the restaurant business in the Nordic country of Finland. This thesis contains the theoretical material, necessary to know the basics before and during the opening of a restaurant in Finland. In the first part, in the introduction, the reader can find out why the author has decided to do this thesis, the objectives and the questions he wants to solve during the whole work. The report contains theoretical information about the value proposition that should be given to any business in the catering world and about how to adapt the restaurant to the industry 4.0, so important in this covid19 era and the changing times to come. In the empirical part, the author develops all the knowledge acquired during the theoretical part, helping, and complementing the work with qualitative research methods such as a survey of the restaurant's potential customers and also interviews with owners of both Spanish and Finnish restaurants in order to reach the results and conclusions that can be found in the same part. Thanks to the previous studies, the conclusions says that it would be viable to open a Spanish restaurant in the Lahti region, largely because there is very little competition with the same style of cuisine. That it is necessary to invest in technology to be able to adapt to current changes and be part of the 4.0 industry, but also to take advantage of this investment to differentiate from other restaurants, which in Lahti, very few have invested considerably