MEDIA, TERRORISM REPORTING AND LESSONS IN AWARENESS SUSTENANCE: the Nigerian newspapers’ coverage of the Chibok girls’ abduction

This study investigated how Nigerian newspapers contributed to sensitizing and sustaining public attention on the issue of the schoolgirls that were abducted by the Boko Haram group in Chibok, northeastern Nigeria. The study analyzed the direction/slant, frequency, and prominence of news stories, feature articles, editorials, special reports, interpretative articles, and news analysis on the abduction as published in three major Nigerian newspapers. Using the content analytical technique, the study found that there was no day in the period under investigation that the issue of the abducted Chibok girls did not get attention in the press. The study also found that the press discharged its corporate social responsibility by setting and sustaining public consciousness on the injustice and inhumanity of the abduction. Furthermore, a connection was established between the unrelenting crusade mounted by non-governmental organizations, especially the #BringBackOurGirls movement, for the release of the abducted girls, sustained public interest provided by the Press, and the eventual government action that culminated in the release of 164 out of the 276 girls initially abducted. This study, therefore, recommends continued publicity by the media in its role as a social crusader to ensure that the remaining Chibok and other abductees are rescued from their Boko Haram abductors