PSYCHOLOGICAL WELL BEING PADA PELAKU USAHA MIKRO, KECIL, DAN MENENGAH (UMKM) DI ERA NEW NORMAL COVID-19

Psychological well-being is built on the psychological abilities that people require to grow and develop in order to properly deal with life's obstacles, including crises. The goal of this research is to figure out how to describe psychological well-being in Micro, Small, and Medium Businesses (MSMEs) in the new normal era. With a total of 132 participants, this study used descriptive quantitative methods. In this study, the sample method used was purposive sampling. The psychological well-being measure was employed as a study tool (PWBS). The autonomy (autonomy) dimension is the one with the fewest categories, individuals with a low sense of autonomy will judge themselves based on the opinions of others and respond to societal pressures. The environmental mastery dimension is the highest category dimension. Individuals in the high category have a sense of mastery and expertise in directing their environment, as well as the ability to create an environment that suits their unique requirements and ideals. Gender, age, and last education are all factors that influence psychological well-being